Greg Sterling

Greg Sterling's Biography

Greg is one of those guys you can't help but like and he works harder than anyone else I know in the local search marketing & research world. Greg and I first met when I trashed one of his reports while he was at TKG and he responded with some thoughtful points and the rest is history. Now Greg's consulting on his own and I highly recommend him.

Greg Sterling is the founding principal of Sterling Market Intelligence, a consulting and research firm focused on online consumer and advertiser behavior and the relationship between the Internet and traditional media, with an emphasis on the local search marketplace.

Before leaving The Kelsey Group, Sterling ran its Interactive Local Media program. Prior to The Kelsey Group Sterling was at TechTV where he helped produce the first national television show dedicated to e-business and the Internet: “Working the Web.” Prior to TechTV he was a founding editor and executive producer at AllBusiness.com, a leading small-business ASP and Web site. Before joining AllBusiness, Sterling was a practicing attorney in San Francisco.

Marketing Shift Blog Entries about Greg Sterling

• Google AdSense Tests PPA
• Google in China, Good News for Google and Yahoo and Local Search Highlights
• Kelsey Group ILM 2005 Keynote Speech
• Greg Sterling BabySitting Marketing Shift
• Greg Sterling For President
• Emerging Technology Conferences I Want To Attend
• Amazon A9 Launches Visual Yellow Pages
• Greg Sterling On RSS
• Online Directories Need More Consumer Input