Stewart Brand

Stewart Brand's Biography

Brand is best known for the Whole Earth Catalog (a compendium of tools, texts and information). The Catalog sought to "catalyze the emergence of a realm of personal power" by making soft technology available to people eager to create sustainable communities. Brand went on to found a number of organizations, including the WELL or Whole Earth 'Lectronic Link (an early online community); the Global Business Network (a futurist consulting firm); and the Long Now Foundation (dedicated to encouraging long-term thinking). He is the author of several books and many articles, ranging in focus from the psychedelic rituals of Native Americans to a systems analysis of "buildings in time." Today, he and his wife live on a tugboat in Sausalito, California.

Marketing Shift Blog Entries about Stewart Brand

• Coca-Cola CEO Muhtar Kent: Global Urbanization = Market Sustainability
• Social Networks and Squatter Cities: One In the Same