ABC

About ABC

ABC aired its first broadcast in 1948, when it was known as the NBC Blue network. It's now owned by Disney and airs hit shows such as Lost, Grey's Anatomy and The Bachelor.

Walt Disney Company acquired ABC in 1996.

Marketing Shift Blog Entries about ABC

• Ken Butler III & NASCAR Nationwide Journal: Stitches Sportswear Joins KB3's Crew
• Facebook Usernames = Another Puzzling Move by Zuckerberg
• NASCAR Nationwide Series Journal: Ken Butler KB3 Weekly Update
• Sports Marketing Q&A w/ NASCAR Nationwide Series Racer Ken Butler: KB3
• ESPN Passport: A Social Network for Sports Stadium Junkies
• Walgreens E-Mail Showcases Snuggie, Shamow & More As Seen On TV Junk
• ABC Mobile Sends Text Updates for Lost Season 5 Premier
• Online TV Reaching Masses
• CBS to Set Content Free
• ABC Wants to Neuter TiVo