Wednesday, May 06, 2009

IBM Wants You Healthier and Smarter

IBM (NYSE:IBM)holds the keys to your future health, at least, that's what they want you to believe in their latest IBM Smarter ad. Various faces from the medical community tout the technological advances during the fast-paced, 30-second clip. In case you couldn't keep up with the pace, here's a transcript of the IBM commercial, which you can find on the Youtube IBM Advertising Channel.

By 2010, 30% of the data stored on the world's computers will be medical images.The trouble is, all of that information is trapped. X-rays aren't talking,medical records aren't talking, patient histories aren't talking to insurance forms.We're trying to connect all of that data.Make it smart. We would see the patterns in your medical history. In the history of entire populations. Predict dangerous drug combinations.We could tailor cures to your genetic code. Put the focus back where it belongs- on the patient. That's what I'm working on. I'm an IBM-er, let's build a smarter planet.

Posted By Matt O'Hern at 04:28 PM
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