People Companies Advertise Archives Contact Us Jason Dowdell

Main > Archives > 2009 > March > Facts In Five: LivingSocial App Lists Favorite Books, Movies & More

Monday, March 23, 2009

Facts In Five: LivingSocial App Lists Favorite Books, Movies & More

living social


Regardless of the subject, Americans love lists.

For whatever reason, we're fascinated by ranking systems, and we're eager to offer our opinion, whether its solicited or not.
LivingSocial, a popular new application on Facebook,  was created as a cataloging network to let millions of people share their favorite movies, books, games, restaurants and more. pick your five tv showsGrotech Ventures led the Series A funding, which closed around $5 million. According to PRnewswirecom, the app has 6.4 million users since it launched in Feb.08.

There are six different categories for LivingSocial lists: books, movies, music, video games, restaurants and drinking.Among the most popular lists on Facebook:

  • Favorite movies of all time.
  • Best Albums of all time.
  • Best TV Shows.
  •  Favorite Beers.
  • Movies that you'll watch over and over again.
  • TV shows you've seen every episode of.
  • My Final Four Prediction.


Tim O'Shaughnessy is the CEO of LivingSocial and hungrymachine.com. During an interview with informationweek.com, O'Shaughnessy described the design and purpose of LivingSocial.

 

Facebook has an API that they let us build an experience on top of as a third-party company. Various different platforms are also doing the same thing, such as MySpace and Bebo. If you like Catcher in the Rye, we feel like you should be able to converse, whether you're a Facebook user, a Myspace user or  you don't like social networks at all.You can provide reviews and ratings and we've become a really big community for books. We get more reviews than Amazon gets on a daily basis for books at this point in time.

 

Books and drinking are the leading verticals. LivingSocial is one of several apps to emerge since Facebook's format change. O'Shaughnessy touts it as a "write-once, read-everywhere" experience in data portability.

Have you tried the LivingSocial App? If so, feel free to leave a comment.

By Matt O'Hern at 12:00 PM | Comments (0)

Post a Comment











Subscribe to Marketing Shift PostsSubscribe to The MarketingShift Feed