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Main > Archives > 2009 > February > Walgreens E-Mail Showcases Snuggie, Shamow & More As Seen On TV Junk

Wednesday, February 25, 2009

Walgreens E-Mail Showcases Snuggie, Shamow & More As Seen On TV Junk

walgreens as seen on tv

Just when you thought the Shamwow was gone, Walgreens (NYSE:WAG) is bringing it straight to your Inbox. My most recent "special offers and savings" E-mail from Walgreens was titled: Get Your Snuggie, Shamwow and other "As Seen on TV items."

In addition to the Shamwow and Snuggie, other infomercial All-Star items sold on walgreens.com include:
loudnclear
Smooth Away Hair Remover (With travel case!) Each pad is covered with superfine crystals that buff away unwanted hair leaving your skin so soft and incredibly smooth.

Loud 'N Clear: Have you seen the ad for this one? It's a glorified hearing aid "cleverly designed to look like an expensive cell phone ear piece" that lets you hear a pin drop across the room, spy on your eavesdrop on your next door neighbors, and hear a Trophy-sized Buck while you're hunting in the forest.

kinoki footpadsKinoki Footpads:The magical, detoxifying foot pads made from "all-natural double-distilled bamboo vinegar and other holistic ingredients" that will "absorb heavy metals, metabolic waste and other impurities that can slowly poison your system".

Unfortunately for Kinoki, multiple consumer reports, including a health product investigation by ABC revealed that the footpads have virtually no medical or scientific backing, but merely provide a placebo effect.
Remember one of the catchphrases for infomercials: Not Sold in Stores ?. Evidently, the tables have turned, and retailers are now plugging the products that were pitched as alternatives to major brands. Perhaps this is just a desperate by Walgreens to stem CVS' momentum in recent months.

If any of you have a funny story regarding buyer's remorse about an infomercial product, I'd love to hear it.

Posted By Matt O'Hern at 11:28 AM
Permanent Link: Walgreens E-Mail Showcases Snuggie, Shamow & More As Seen On TV Junk | Comments (1)

(1) Comments on Walgreens E-Mail Showcases Snuggie, Shamow & More As Seen On TV Junk

i'm torn between the Snuggie and the Shamwow

Comments by coffee : Friday, March 13, 2009 at 01:19 PM

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