Monday, February 02, 2009
Dennys Grand Slam / hangintherejack.com Top Super Bowl Ads
hangintherejack, the theme of Jack in the Box's commercial, was the top phrase in Google Trends. It also ranked No.5 without spaces and jackinthebox was No. 16.
Denny's had three phrases in the top 25:
Denny's free grand slam ranked 6
Denny's locations ranked 13
Denny's restaurant ranked 23
Denny's ad featured a group of gangsters discussing "business", only to be interrupted by a waitress spraying whipped cream on their waffles. The ad ends with a free grand slam offer for Tuesday, Feb. 3.
UPDATE: View pics of the line for free Grandslams at our local Denny's.
Jack in the box went viral with its commercial series. The first commercial reveals that Jack Box has been injured, and you can follow his recovery at hangintherjack.com, twitter.com/jackbox or facebook.
Denny's promo proves that some methods, (a day's worth of freebies) never fails to generate a buzz, while the success of jackinthebox is more evidence that viral campaigns that incorporate social networks can drive a record amount of traffic to your site.
By Matt O'Hern at 08:58 AM | Comments (2)