Wednesday, January 21, 2009

Marketing in America and the World After Bush

Where do we go from here? That's the question most of us ask today.
Regardless of your political views, nobody can deny the fact that we're in an economic crisis too sophisticated any single person, even President Obama, too handle on their own.

Our financial crisis should motivate our small business leaders and community leaders to find a path back to economic independence. With efficient and effective marketing tools such as SEO, America's CEO's can cut costs and adapt their model for the challenges of the modern free market.
The key question: Will America's business leaders rely on the government to solve their problems, or will they search for their own solutions?

We've reached the point where America's economy is so dependent on other global superpowers such as China,Russia and India, that we're always vulnerable to damage from an economic domino effect. International relations expert Thomas P.M. Barnett said:
 

Connectivity naturally begets shared vulnerability.
 

Barnett was replying to my post regarding the uncanny similarities between a  Wall Street Journal interactive graphic: Economic Danger Zones, and the "integrated core" of nations in Barnett's map.

I think we have to look at how we reached this point of vulnerability, because it's hard enough to sustain a business already. That's why I'm eager to read Barnett's next book, Great Powers: America and the World After Bush.
Great Powers will be released  at Amazon, Barnes and Noble and major booksellers on Feb. 5. The book  includes Barnett's 12-step recovery program for America. I think Tom is one of the sharpest minds in foreign affairs, and I think he has an accurate diagnosis of our economic situation, but,  I respectfully disagree with some of his remedies.

I don't think we should fold up our tent and admit we're "powerless" over globalization like Barnett recommends, or make a list of all the great powers whose national interests we have harmed, and become willing to make concessions to them all.

I already admitted that we're economically interdependent, but that's not necessarily a good fact. If we continue to surrender our sovereignty in favor of a better reputation in the global economy, we could be headed for real danger. Remember, every nation has harmed another nation's interests. Therefore, I disagree Barnett's advice to make concessions to them all.

Russia's leadership has already indicated that it's reverting to its Soviet ways. China has benefited our economy, but the oppressive government has plenty of faults.As Reagan once warned and Neville Chamberlin learned, appeasement can lead an honorable nation down a dangerous route.

Posted By Matt O'Hern at 12:51 PM
Permanent Link: Marketing in America and the World After Bush | Comments (1)

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