People Companies Advertise Archives Contact Us Jason Dowdell

Main > Archives > 2008 > August > New York Clinic offers power-napping for a price

Thursday, August 28, 2008

New York Clinic offers power-napping for a price

A new  trend is starting in NYC that may  eventually rival the bottled water craze- power naps for a price. Studies show that 70 million Americans are sleep-deprived. If you want to catch up on that lost rest with style, you can pay for it at the Yelo Wellness Center in New York.  Here is how Yelo describes the soundproof power nap, known as the "Yelo Nap".


It takes place in our unique, modern, private cabins. When your nap begins, you will recline in our luxurious YeloChair to elevate your legs above your heart. This will slow down your pulse and encourage deep relaxation. Naps may be experienced on their own or combined with Reflexology treatments for a totally blissful experience.

Obviously, everybody needs the occasional retreat  to relax, and Yelo's ambitious expansion strategy plans to build 25 more locations in New York, including cabins in airports,corporations and malls. A few major companies are actually paying employees to visit the clinic.Another company has capitalized on American's growing need to count sheep- Metro Nap"energy" Pods., which are used by employees at Proctor and Gamble and Google.They also offer courses on "Fatigue Risk Management"  ....just in  case your forgot how to nap.

Don't get me wrong, I wouldn't mind taking the pod for a test drive, but at his rate, I can't help but wonder what's next? Seminars in the bathroom stall?

By Matt O'Hern at 08:32 PM | Comments (0)

Post a Comment











Subscribe to Marketing Shift PostsSubscribe to The MarketingShift Feed