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Thursday, June 05, 2008

E-Trade, Google Keeping it Real with Stocks

Rule number one about making money online: Sell something.

Banner advertising is for suckers. Now it's true that I've made my living by working online since 1999, new technologies such as AdBlock have convinced me the days of the banner are coming to a close.

But I can't see capitalism taking a fall any time soon. Ebay, Amazon, MovieFone and Fandango are successful because they sell goods. Physical products. That's hard to beat.

Services, though, are the digital equivalent of the physical product. And what better way to make money than to sell services to people who are looking to make more money.

The Securities and Exchange Commission announced today that it was rethinking its rules on real-time stock quotes, allowing non-financial type companies to publish real-time stock quotes. Previously, websites such as Yahoo Finance could only publish quotes 15-20 minutes after they'd appeared.

Not exactly the real time most traders are looking for.

By 7:30 this morning, Google Finance had a blog announcement about a new service -- real-time stock quotes. Why? It's another formidable revenue model to bolster its online ad service.

But stocks are going mobile as well. E-Trade, one of the nation's leading digital stock trading services, went Google one better. It announced a suite of products for the Blackberry, the most popular smart phone in the country. Soon, stock-o-files will have access to real-time data and online trading services.

With new Mobile Internet Devices expected to hit the market soon, it's likely there will be a plethora of ways to access and trade your stocks.

Because selling goods and services is still the best way to do business.

By Brad at 05:08 PM | Comments (8)

(8) Thoughts on E-Trade, Google Keeping it Real with Stocks

You said,

"Banner advertising is for suckers...
But I can't see capitalism taking a fall any time soon. Ebay, Amazon, MovieFone and Fandango are successful because they sell goods. ...
what better way to make money than to sell services to people who are looking to make more money."

I think the key to making this work (by this, I mean sell digital products) is to provide quality, timely information. There's a lack of quality info on the web.

Even though you can go to google and find 1.31 billion results for the search term "money" doesn't mean that any of those results will provide quality information on how to acquire it. That's where entrepreneurs like yourself come in.

PF Wilson, Managing Editor, http://TheInvestorReport.com

Comments by Paul F Wilson : Thursday, June 05, 2008 at 05:37 PM

Hey PF,

First off, thanks for commenting. Appreciate it.

I don't disagree. I've always believed in collaborative filtering. And so did the grand daddy of the Internet, JCR Licklider.

The idea: create a data stream of information (the Net), use software agents to parse that (RSS, Search, ect) and have humans put meaning to it (what sucks, what doesn't).

You can't remove one component. And no one component is better than another.

Comments by Brad King : Friday, June 06, 2008 at 05:21 PM

Interesting subject

Comments by marketing sussex : Monday, June 09, 2008 at 10:05 AM

@marketing sussex

Thanks. Any thoughts on the matter?

Comments by Brad King : Thursday, June 12, 2008 at 11:43 AM

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