Wednesday, December 31, 2008
iList Online Market Emphasizes Accountability
As we've all watched eBay, the king of online auctions, fall from its perch above the rest of the online markets, new auction sites hope to gain from eBay's loss. Frustrated members are searching for sites with a friendlier user experience, such as iList.
Credibility and transparency are the core principles of iList. Unlike eBay and Craigslist, where you only have one source of info about the person you're dealing with, iList requires each member to link to a major social networking sites.
Social networks facilitate the transactions on ilist, which means your personal reputation and information is available for praise or scrutiny. Once you post an item and set your price, its sent to Facebook's livefeed, for everyone to see.
To rank member credibility, iList employs a unique feedback system, known as Karma- which encourages you to spread the word about your friend's product via your social networks. Some other activities also allow you to earn karma, such as
* Promoting your friends listings on Facebook
* Inviting friends to iList
* Completing your profileNone of my friends had any active listings, so I will invite some of them to join.
Your Karma ranking elevates when you post friend's items on Facebook or Myspace,when you invite friends to iList, and when you optimize your profile. Evidently, those are just the first elements factored into karma.A note on the site reads:
We are currently discovering all the ways users can earn Karma. Thanks in advance for your flexibility with us as we adjust any imbalances in the Karma system. If you have ideas for Karma, let us know.
Other appealing aspects of iList include a platform to upload videos showcasing your listed item. There's also a company blog with updates on new features and tools, customer testimonials and company developers commentary on the iList's plans.
Personally, I think Karma's format was designed with better foresight than eBay's feedback scoring system. I placed my first item on facebook, because it's designed to increase your odds of selling the item.
By Matt O'Hern at 12:25 PM | Comments (3)