Friday, September 28, 2007

Search Foreign Turf for Locals

Yet another survey confirms that small businesses are still marketing like it's 1989. Nearly 60 percent of local businesses say they don't need no stinkin' search marketing, according to an Opus Research study.

Small business remains the undiscovered country for search and online marketing. Google, Yahoo and the yellow pages directories are still getting their game plans together, but they may be too late.

A serial entrepreneur has registered more than 100,000 domains related to local categories, according to Fortune. frittered away in print and radio advertising, local online advertising is ready for the taking.
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Posted By John Gartner at 08:24 PM
Permanent Link: Search Foreign Turf for Locals | Comments (0)

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