Wednesday, July 11, 2007
WeShow Organizes Search Sites
Video sites such as YouTube still have a long ways to go in organizing content and being comprehensive, and one startup seeks to be the DogPile of video search, organizing and aggregating content from the top video sites.WeShow.com is a "human-powered" video search site that vets and categorizes videos from 15 of the top video sites. In its press release, WeShow cited data from Kelton Research quoting what I've been saying for some time: Video sites are confusing and a turnoff to many people.
Kelton says 45 percent of people only watch videos that have been forwarded by someone else because finding quality in amongst the dross is difficult. Matching individual tastes to videos is also not being done online as nearly was well as it is being done by TiVo today.
If WeShow can successful elevate the best videos and find order amongst the chaos they may have something. It's a tall order, but someone has to do it.
Posted By John Gartner at 02:59 PM
Permanent Link: WeShow Organizes Search Sites
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