Tuesday, June 26, 2007

Game Developers Chance at Fame and Fortune

Casual game startups can greatly expand their exposure by applying for a contest that will select the brightest idea for a new game. The Casual Games Association is asking companies to submit videos of their game ideas through Vator.tv, and the winner will get free admission and travel to casual game events in Seattle and Amsterdam (so they better like rain!). Also Pequot Ventures will meet with the company to consider funding the game development.

For better or for worse, more companies will be looking to video to tell their story and gain exposure. Videos will replace static ads on websites, starting with startups and local businesses.

Vator.tv believes that video is the best way for startups to tell their story and connect with investors, and is building a library of interviews with companies on the rise. Could Bambi Francisco become the video version of Michael Arrington, covering the world of tech startups?

Posted By John Gartner at 09:42 AM
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