Thursday, March 15, 2007

Taking Local Large

While there are numerous local sites (CitySearch, Google, Yahoo, Local.com etc.), none of them have been successful in tapping into the community spirit and leveraging local business directory services. People in large metro areas can identify with their free weekly guides and newspapers, but spending one's time to contribute restaurant reviews for a corporate entity hasn't seemed worth it.

But YouGetIt.com is trying to change that by providing a comprehensive social networking/local business and news site. The startup will officially launch on April 16, but the preview and demo on the site are worth exploring.

If anything one criticism might be trying to do too much to fast as they have just about every community/business service one might imagine. Maintaining the site and populating it with content will require big money, so the company had better be well-funded. The company is partnering with Web2Corp, which if nothing else has one of the coolest logos I've seen in a long time.

Someone will get local right by combining user generated content with local entertainment and personalization. While we like to know what is going on around the world, what's happening around us is always of utmost interest.

Posted By John Gartner at 11:24 PM
Permanent Link: Taking Local Large | Comments (0)

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