Wednesday, September 27, 2006

TV/Website Tandem Tracks Movies

A new TV station and website dedicated to covering the movie industry launches today. ReelzChannel TV and ReelzChannel.com will offer commentary, reviews, movie trailers and insider gossip about movies that are showing in the theater, as well as keeping track of what is showing on cable and broadcast TV.

From the description, it looks like parent company Hubbard Media Group is pushing the TV/Net integration as a key selling point from the start, which seems like a smart move. With the overwhelming amount of programming on cable and satellite stations, having a guide is important.

If they allow users to customized the genres or actors that you want to track (ala TiVo) online, ReelzChannel could win an audience in a hurry. TiVo recognizes that using the DVR's channel guide is time consuming, so creating an easy way to track content online similar to what TiVo also offers would be welcome. As a movie buff I'm intrigued, so I'll give the site a look when it goes live later today.

Posted By John Gartner at 01:23 PM
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