Friday, April 21, 2006
RSS Scores Coup(on) D'etat
In a move that could save many a tree and the shoulders of mail carriers, manufacturers are increasingly moving coupon offerings online and delivering them through RSS feeds.Sites like Coupons.com have been around for some time, but startup Zixxo is signing up companies and aggregating their electronic coupons and feeding them to subscribers through RSS. The service delivers coupons based on the subscriber's zip code, and consumers can select local and/or national advertisers.
If they can a majority of local advertisers and the mega-chains on board (a big challenge), this service could be in great demand from those who spend their Sundays with the scissors making a mess on the dining room table. Also, if this gets me off the mailing list of the retailers who pollute my mailbox weekly (No, I still think Domino's Pizza is awful!), then sign me up.
The beta only allows to sign up for one category or all; Zixxo needs to change this to check boxes to make it useful.
Zixxo joins MonkeyBargains and the Cost Savings Network in the RSS coupon Biz, and I would expect that many more will follow suit.
Found via Adotas.
Posted By Jason Dowdell at 10:24 AM
Permanent Link: RSS Scores Coup(on) D'etat
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