Friday, March 10, 2006
I still can't believe I ever put this post up... I'm more like an idiot than a rock star, just ask my wife.
As we move toward the "Store 100%" reality, the online copy of your data will become your Golden Copy and your local-machine copy serves more like a cache. An important implication of this theme is that we can make your online copy more secure than it would be on your own machine.You've got to be kidding me right? Make my pc a cache and Google the real hard drive, um, no. And it's going to be more secure than my machine? Again I say NO!
Another important implication of this theme is that storing 100% of a user's data makes each piece of data more valuable because it can be access across applications. For example: a user's Orkut profile has more value when it's accessible from Gmail (as addressbook), Lighthouse (as access list), etc.No, it becomes more valuable to Google, not to me. I haven't used Orkut since they launched it and never plan on using it again. I don't want you storing all my information, that's what I have a computer for. I'm a big fan of one-to-one marketing but I'm not interested in saving time while Google gets rich on my data (as I type this I have google desktop running, time to abort!!!)
This foundation and framework will enable Google to set new standards for innovation and comprehensiveness. We plan to:Now that's a scarey thought.
Get all the worlds information, not just some
Its clear to us that we are just at the beginning of meeting our mission of Organizing the worlds information and making it universally accessible and useful...Alright that's enough slamming for now. Be afraid of Google, be very afraid!
...Gmail â€“ reinventing email management; email is where consumers spend an inordinate proportion of overall time online