Thursday, December 14, 2006
Sex Sells Search, Seriously.Everyday in our lives we see a company pushing their product with a pretty lady and some cleavage. (read: GoDaddy. We are testosterone filled animals who can be influenced by any pretty girl and a low cut shirt. It is not hard to argue that sex sells for just about any product so why not search?
Microsoft is giving it a shot in its newest attempt at viral marketing. Her name is Ms. Dewey. She is the vixen behind MsDewey.com, a site powered by Microsoft's Live Search whose purpose is to no doubt to attract all of us searchers sitting alone in our cubes hoping we will give Live Search a chance and entertain us at the same time.
The only downfall, and to no ones surprise, it doesn't work well in FireFox.
Queries that will bring an interesting response:
"Can you sing?"
"Can You Dance?"
"Do You drink?"
"Lets have a drink"
and any phrase that uses "Me", "Show", "Your" ...
By Jason Dowdell at 10:14 AM | Comments (0)