Friday, March 25, 2005
Off To The Beach
Off To The Beach By Jason Dowdell at 10:40 AM
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Marketing Home » Archives » 2005 » March » Week 4
Off To The Beach By Jason Dowdell at 10:40 AM
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I recently connected with Eric Rice via Bill Flitter. I asked Bill if he knew how we could podcast a phonecall interview. He said he didn't know but his buddy Eric was a wiz and I should ask him. So that's what I did.
Eric Rice Podcasting For Dummies By Jason Dowdell at 12:08 PM
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According to comScore Media Metrix, more than 14 million Americans age 13 to 17 accessed the Internet in January 2005. The recent edition of The Score focuses on the Internet behavior of this highly sought after demographic segment.
A significant proportion of the average teen’s time online is spent connecting with peers whether it’s instant messaging, blogs or e-mail, says the report. Sites that facilitate or promote teen communication were among the highest ranked properties by composition of users age 13 to 17. And, as expected, educational sites which allow teens to use the Internet for help with schoolwork, are disproportionately popular among this segment. Teens make up 29 and 23 percent of these sites audiences, respectively.
Specialty apparel retailers targeting teens are among the Retail sites with the highest composition of 13 to 17 year old users. Many of these sites offer promotional enticements such as contests and giveaways, as well as chat rooms and other communication tools, which encourage teen consumers to make the brand a part of their everyday life, not just a site for purchasing. Teens also tend to be heavy consumers of music content and merchandise.
Study Finds More Teens Blogging By Jason Dowdell at 11:20 AM
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IXQuick.com Q & A With David Bodnick & Alex van Eesteren By Jason Dowdell at 08:57 AM
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I received the following PR request from a company called LaunchSquad last week. I thought I'd post the request here since it's pretty well put together and only went out to 4 bloggers. I like how the PR firm put together a thorough and well thought out email. Additionally, it only went to 4 bloggers which helps to ensure they're being selective in who they're getting to bite on their request.
"Jason,
I obviously don’t need to pitch you on the idea that vertical search is about to "take over," as Danny Sullivan said at the Search Engine Strategies show. A lot of bloggers are buzzing about the concept and the new technology, and apparently the VCs are too. However, not many of them are talking about the user experience. If vertical search is meant to help consumers navigate the web similar to the way that channels help them navigate TV programing, then the design of the userexperience must be both compelling and friendly.
A soon-to-be launched site called Brilliant Shopper has been developed by former Ask Jeeves folks. Chief executive Phillip Lan and his team have been working to leverage web search technology to create "niche search engines" that could help online shoppers overcome frustrations with the general and often irrelevant results they were receiving.
Phillip is bringing Brilliant Shopper to market with a solid team and adifferentiated approach to shopping search that is focused on user experience, as opposed to only wiz bang technology, in much the same way that Jeeves approached the general search market. Brilliant Shopper combines a proprietary shopping -- focused search engine with features such as coupon search, product reviews search and customizable search results pages -- and will deliver a unique set of tools designed to facilitate online shopping.
I’d like to set up a teleconference for you and Phillip so that he can further brief you on Brilliant Shopper’s technology and design, and his strategy for the company. Please contact me to set something up or to discuss any questions you might have.
Best
Eric for Brilliant Shopper"
BrilliantShopper New Shopping Meta Search Engine By Jason Dowdell at 10:06 PM
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Or should I say "Best Ask Jeeves Askquisition Headlines". Here are some of the headlines that stood out to me and I felt to be actually clever. After the fifth headline the cleverness began to wear off and became boring but they're all interesting none the less. My personal favorite... Diller Asks Jeeves, Flickr Says Yahoo! via [Kelsey Group] Runners Up Ask Jeeves Sold to IAC -- Now Just Ask Barry Diller about Search via [Corante] Ask Jeeves if it's been bought via [TheRegister] Ask Jeeves' value? Answer: $1.9 billion via [Seattle Times] Jeeves goes for $1.85 billion asking price via [YzuKuzy's AI] Yahoo Flickrs, Diller Asks Jeeves via [unnamed] Barry Diller's Internet heist via [Corante] Ask Jeeves Headlines That Never Were Here are a few that never bubbled to the surface [cause they don't exist] but should've. Contributed by yours truly. Ask Jeeves About Personal Financial Freedom via [Suzie Orman] Ax Jeeves Fo Sum Bling - You No He's Got It via [Ax Jeeves] Money, Money, Money, Moneeeeeeey via [Theme song for The Apprentice] Dillers Da Shiznit With Tha Jiznit via [Snoop Dogg] Ask Jeeves Needs Kabbalah To Remain Balanced via [Madonna]
Best Ask Jeeves Acquisition Headlines By Jason Dowdell at 10:43 AM
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AD: Generate Sales Revenue Quicker through Online Meetings By Jason Dowdell at 12:35 PM
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Last week, Become.com sent out a press release that talked about it's patent pending ranking algorithm dubbed AIR. AIR stands for Affinity Index Ranking and based on claims from Become is the next generation search engine ranking algorithm.
Q & A With Become CTO Yeogirl Yun By Jason Dowdell at 11:31 AM
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Brilliant Shopper New Shopping Meta Search Engine By Jason Dowdell at 11:08 AM
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I opened my inbox this morning to see an email that's obviously spam. The subject line was "Apply for the Job" and the sender's name was "Job Manager". Since I'm not applying for any jobs and I know nobody that goes by the name of "Job Manager" and I'm not a member of any email distribution groups named "Job Manager" I knew it had to be spam. So like everyone else, I clicked on the email to view it in the preview pane. Here's what the email said...You are tired of searching a job? You want to have financial stability and you want to be sure about your future and a future of your family? That job will suite all your needs. In order to apply for that job you need to have to be older then 22. Honest and responsible. Also you need to have a basic computer and financial and accounting knowledge. If you are interested please email your resume to freakingspammer@Imatotalspammer.ru and I will email you with the job details. It is possible to use as a part-time job. Basic salary is 2500$ a month. After 3 months of successful work you can earn up to 5000$ a month.
There must be hearts which know the depths of our being, and swear by us, even when the whole world forsakes us.
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Date: Sun, 20 Mar 2005 20:07:03 -0800
From: Job Manager
Subject: Apply for the job
To: Jason
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First Round Of GMail Spam By Jason Dowdell at 10:49 AM
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