Monday, November 14, 2005

Free Urchin For Everyone Google Analytics is Here

Jason hit the nail on the head with his post about Google offering Urchin stats for free. Google just released Google.com/analytics which is essentially Urchin web stats, the company that Google bought not too long ago. It uses the same tracking tags as Urchin, and the same user interface (rebranded with Google all over the place of course) and other then the fact it is insanely slow it seems to have the same reporting functionality as Urchin. I will try to post more later and in depth about it and hopefully the speed issue is only because of the intense load it is probably under from all the new users, and in fact as I am typing this I got a "Currently Undergoing Maintenance" error! Sheesh!

My thoughts about it are still up in the air. Don't get me wrong its great to have more information about your site but personally the last thing I want Google to do is have more information. I assume this will spread like wildfire and be on 1 out of every 5 sites on the internet, just think of all the information Google will have on your surfing habits, your websites traffic, and I'm sure they can probably tell what you ate for breakfast. *cue the Twighlight Zone Music* Big Brother is watching!

PS - this is not where Jason got his super secret search data