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July 2004, Week 3 Marketing Archives

Friday, July 23, 2004

AD:Tech Search Marketing Panel, Uber Geeks? Nah

I was reading a post on AD:Tech's blog about the speakers on the "Paid Search and Your Brand" panel from the last day of the show.  I've put in bold the term I want to emphasize here.  Here's an excerpt. "Moderator Barbara Coll of WebMama (and president of SEMPO), Kevin Lee of Did-It, Kevin Ryan of Wahlstrom Interactive and Fredrick Marckini of iProspect have spent so much time on the road together speaking on the same search marketing panels in recent years, their patter has the delivery of a troup of vaudeville performers. For a bunch of uber-geeks, there were plenty of laughs. (Chris Bowler, of Agency.com's iTraffic division, also spoke on the panel, though he was new to the team so - although he provided ample insights - he did not partake in the insult humor of the rest of the group.) Nearly every seat was filled for the Tuesday afternoon session, the last day of the show." I actually take offense to that. I mean I'm not sure a single one of those guys is an uber-geek. Definition: An uber geek is a prominent or extreme example of the common geek. Uber, the German word for above or over, has been adopted by English-speakers as a prefix meaning super or ultra; thus, the uber geek is one whose preoccupation with technology goes above and beyond that of the average geek. In the internet realm examples of uber-geeks are folks such as Tim Bray (the inventor of xml), Pete Freitag (ColdFusion/Java Guru), Jeremy Allaire (inventor of ColdFusion), Sergey Brin and Larry Page (Founders of Google) and the list could go on but for now I'll stop there. Just be careful what you read and watch out when someone starts using techie terminology to describe a bunch of business folks. Usually it's just to make the piece more readable but sometimes it goes overboard and this is one of those times.

AD:Tech Search Marketing Panel, Uber Geeks? Nah By Jason Dowdell at 09:28 AM
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Wednesday, July 21, 2004

WebLogsInc.com Buckling?

Trying to get to the unofficial Google blog over at WebLogsInc.com fails saying the page isn't available.  Are they buckling under too much traffic on too cheap of a hosting plan?

WebLogsInc.com Buckling? By Jason Dowdell at 11:35 AM
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Play Flash Games

Branden Hall did a talk at FlashForward about "Extra Sensory Flash".  Basically, you can use your body to play all sorts of flash games if you have the right equipment.  They're known as DDR pads, which stands for "Dance Dance Revolution".  Basically you stomp the crap out of them to play a video game, whether it's flash or pc based they connect via ethernet to your computer and record your input when you step on them. Branden did a great job of building his own and putting up the schematics for all to see and use.  I was quite impressed. Especially at how usable his renderings of the pad are. "The StompPad is a simple pressure based switch designed to be robust yet simple and cheap to construct. StompPads are by nature modular and you can connect up to 7 of them in a single row.   The StompPad was designed to work with the awesome I-Pac board to make each StompPad appear as a keyboard key. This allows you to interface with the StompPad easily."

Play Flash Games By Jason Dowdell at 11:15 AM
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Microsoft's Assets Decrease by $32 Billion

The funny part is that they still have $28 billion in cash after this one time payment to investors which equates to $3/share!  I often thought what it would be like if Microsoft gave $1 million dollars to every person in the U.S.  Other than inflation growing faster than a logrythmic scale, they wouldn't even miss the cash.  Now this proves it

"With 10.79 billion shares outstanding as of March 31, the company will pay out more than $32 billion in that one stroke, pending approval of the plan by shareholders.

Company chairman and founder Bill Gates stands to get about $3.3 billion, and he pledged yesterday to give the entire amount to his family's foundation, already the nation's largest. Chief executive Steven A. Ballmer would get about $1.2 billion. But other large holders include mutual funds with millions of average investors, including the Vanguard 500 Index Fund, the Fidelity Magellan Fund and the College Retirement Equities Fund."

Microsoft's Assets Decrease by $32 Billion By Jason Dowdell at 12:21 AM
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Tuesday, July 20, 2004

Duke Buys Every Freshman an iPod

Since there are 3 Duke alumni on Shannon's side of the family (Corey, Karen & Dick) I'd get in trouble for not commenting on this one.  I guess that's where the $40k / year goes.  At least they're using them to indoctrinate the new students in the Duke traditions.

"loaded with all kinds of useful information, including orientation schedules, calendars, campus tours, even the Duke fight song"
Duke Buys Every Freshman an iPod
Via boingboing

Duke Buys Every Freshman an iPod By Jason Dowdell at 11:57 PM
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Mindball - Let The Atrophy Begin (er, continue)

This Just In (beep beep beep beep)....
Due to the Mindball invention making it possible to control a ball with only your mind techies, developers, sysadmins and general geek lackeys body fat percentage has risen 3 fold over last year's numbers.  Arnold where are you?  I thought you were in charge of the presidential fitness program?  This invention needs to be terminated
   
Look at these techies enjoying a nice game of mindball

Mindball - Let The Atrophy Begin (er, continue) By Jason Dowdell at 09:47 AM
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Monday, July 19, 2004

Email Signature Files Must Change

Everyone I know with an email account has a personal signature at the bottom of their emails. Most include their name, phone, fax, company url, a quote, and a disclaimer.  However, I'm proposing a change for the better to the standard email signature.  Instead of putting a quote in the signature, why not put a link to your blog?  Your personal (even corporate) blog has much more information about you and your opinions than any one quote ever could.  Plus, you can use the same single character denotation you use for other signature attributes.  Just like when someone puts p: in place of phone:, f: in place of fax:, and m: or c: in place of mobile: or cell:  Why not put b: in place of blog:?  I mean, after all, it's all about the "B" isn't it?

To encourage others to do the same I'm changing my signature file today!  From now on it will look like this.

Jason Dowdell
p:  321-459-5591
f:   321-459-5044
e:  name at globalpromoter.com
b:www.MarketingShift.com
Who's with me?

Email Signature Files Must Change By Jason Dowdell at 10:55 AM
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« July 2004 Week 2 July 2004 Week 4 »

  • Week 1 (3 entries) July 1-10
  • Week 2 (10 entries) July 11-17
  • Week 3 (7 entries) July 18-24
  • Week 4 (8 entries) July 25-31

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